Herd Strategies

Herd Strategies is a full-service marketing and public relations firm dedicated to developing impactful communication solutions for businesses and public agencies that offer services and resources affecting individuals' quality of life.

Our Services
public relations
crisis communications
community engagement
social media content development + analysis
creative design and brand development

Our Certifications
Minority and Women Business Enterprise, State of Indiana
Minority and Women Business Enterprise, City of Indianapolis
Disadvantaged Business Enterprise, Indiana Department of Transportation

The Herd Strategies team celebrates decades of marketing, advertising, and public relations experience. We specialize in creating robust integrated marketing and communications strategies for a diverse roster of clients representing non-profit, government, quasi-government, community, and corporate entities.

Herd Strategies is known for our commitment to measurable results, sound strategy, and creative solutions delivered with exceptional customer service and client satisfaction. We pride ourselves on providing common-sense solutions to complex problems that ensure our clients’ success.

Unique to Herd Strategies is our ability to help our clients communicate with the multicultural world in which their brands live. While many firms discuss inclusion, Herd Strategies goes beyond the “chatter” of words with proven strategies for reaching diverse audiences. We are a woman—and minority-owned firm dedicated to forging relationships with the organizations and people you want to know.

At Herd Strategies, building time and cost efficiencies for our clients is a top priority. Our client meeting process is thorough, from developing and executing an agenda to managing the meetings and following up. Conference reports with notes and next steps are provided after every client meeting.

We work hard upfront to deliver strategies with detailed timelines and direction. Because we dedicate specific team members to each account, clients can be sure that the team member working on their account has an in-depth knowledge of their business. This ensures that when projects require a quick turnaround, everyone working on the account is entirely up to speed and ready to accomplish the project goals without delay.

To maintain project efficiency, the dedicated account manager will respond to all client inquiries via phone or email within the same business day. Project estimates or other work projects are guaranteed within 48 hours of request or a predetermined deadline.

We aim to best serve clients by conceiving and producing all client work efficiently, accurately, and on time. Our account manager proofs all work products before delivery to clients or vendors to ensure they are free of grammar or usage errors and written in the Associated Press style or a client’s specific style manual.

From public relations and outreach to crisis management and creative design, Herd Strategies creates a turnkey experience for our clients. We operate with high efficiency, professionalism and preparedness, enabling each client to wield our agency's total capacity and expertise through a single call, email, text, or interaction – a single point of contact for full-service excellence.