Finish Line Joins College Hoops Chatter with ‘Let’s Dance’ Campaign

Indy Chamber News Archives

Athletic retailer The Finish Line, Inc. (NASDAQ: FINL) brings to the court its newest omnichannel marketing campaign, “Let’s Dance,” with real-time and team-specific content to further engage college basketball fans as they head into the annual March frenzy. Once the buzzer sounds, Finish Line will dish up relevant product stories in-store, online and through its social community related to the tourney. Finish Line will also offer customers inspiration for their own bracket selections via expert picks from a team of influencers on its blog.

View PDF

Have some news you want to share with the Indy Chamber organization?

Login to Submit Your News

Submit

Member Stories

Eskenazi Health Wins Three Categories and Takes Top Honor at Indy Chamber’s Monumental Awards

Groundbreaking healthcare project recognized for its impact on community revitalization and innovative care solutions. Ind. (Oct. 3, 2024)— arcDESIGN took home the highest honor of the Monumental Award for its... read more

M&A: What You Should Know Before Buying or Selling

Indy Chamber News Archives Merger and acquisition transactions continue to grow in the region as business owners prepare to cash out while investor groups look for opportunity in Indianapolis’ middle... read more