Success Story: Marcos Perera Brings Bold Flavor and Community to the Table

Marcos Perera Brings Bold Flavor and Community to the Table

Tell us about your business.

Che Chori is an Argentine street and comfort food restaurant proudly located just east of the Indianapolis Motor Speedway. We specialize in house-made empanadas, artisan sausages, choripanes, milanesas, and scratch-made sauces. Our mission is to share bold, authentic flavors while creating a sense of community around the table. Beyond our restaurant, we also supply wholesale products to local businesses and provide catering for gatherings both large and small.

What inspired you to start your business?

Food has always been my love language, and Che Chori was born from the desire to share the flavors and traditions of my Argentine roots while creating a business that could grow with and support our family. After years of working in corporate roles, my wife and I wanted to build something of our own—something rooted in authenticity, quality, and community. Che Chori became the way to honor both where I come from and the place I now call home.

How has your Hispanic heritage influenced your journey as a business owner or leader?

Growing up in Argentina, the table was always sacred—a place where food, family, and culture came together. That belief shapes everything we do at Che Chori. My heritage drives me to create food with care, to value hospitality, and to work hard while also lifting others up. It reminds me that resilience and passion can overcome obstacles, and it inspires me to share my culture while being part of the diverse fabric of Indianapolis.

What does Hispanic Heritage Month mean to you personally or professionally?

Hispanic Heritage Month is a celebration of identity, pride, and contribution. Personally, it’s an opportunity to honor my roots and reflect on the journey that brought me here. Professionally, it’s a reminder of the importance of representation and visibility—showing the next generation of Hispanic entrepreneurs that their voices, stories, and businesses matter in shaping the future of our community.

How has being part of the Indy Chamber, or the Indianapolis business community more broadly, supported your growth as an entrepreneur/small business?

The Indy Chamber and Hispanic Business Council have been invaluable to Che Chori’s journey. The Chamber has opened doors to meaningful networking opportunities, connecting us with other local businesses and key contributors. Educational programs and mentorship have provided guidance and inspiration, while grants and awards have offered critical financial support to help us grow. Most importantly, being part of this community has given us encouragement and a sense of belonging as we continue to build our dream.

What advice would you share with other Hispanic entrepreneurs or small business owners in Indy?

Stay true to your story and your vision—your heritage is your strength. Don’t be afraid to ask for help, lean on the resources available, and build relationships with those who want to see you succeed. Entrepreneurship is a journey filled with challenges, but also with opportunities to make an impact. Believe in yourself, keep learning, and surround yourself with a supportive community.

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