Finish Line Joins College Hoops Chatter with ‘Let’s Dance’ Campaign

Indy Chamber News Archives

Athletic retailer The Finish Line, Inc. (NASDAQ: FINL) brings to the court its newest omnichannel marketing campaign, “Let’s Dance,” with real-time and team-specific content to further engage college basketball fans as they head into the annual March frenzy. Once the buzzer sounds, Finish Line will dish up relevant product stories in-store, online and through its social community related to the tourney. Finish Line will also offer customers inspiration for their own bracket selections via expert picks from a team of influencers on its blog.

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Member Stories

United Way of Central Indiana accepting Leadership United applications through October 14

Leadership United, United Way of Central Indiana’s community leadership and board member development program, is now accepting applications for a new class of corporate and community leaders who are looking to develop their skills as nonprofit board members.

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