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Indianapolis Monumental Marathon and CNO Financial Group Announce Title Sponsorship

Posted by ehayden on June 2, 2016

Marathon Renamed CNO Financial Indianapolis Monumental Marathon

Indianapolis Monumental Marathon and CNO Financial Group, Inc. celebrated a monumental occasion last week, announcing a multi-year title sponsorship and new name for one of the largest marathons in the Midwest. The marathon, scheduled for Saturday November 5, 2016 in downtown Indianapolis, is now the CNO Financial Indianapolis Monumental Marathon and also includes the CNO Financial Indianapolis Monumental Half Marathon, CNO Financial Indianapolis Monumental 5K and CNO Financial Monumental Kids Fun Run. In addition to the races, a Health and Fitness Expo will be held throughout the race weekend, featuring speakers and vendors for all ages. 

CNO Financial Group, named one of Indiana’s Healthiest Employers in 2015, is the first sponsor to have the naming rights for Indiana’s largest marathon. To debut the sponsorship, the Indianapolis Monumental Marathon held a celebratory unveiling of its new logo on June 2nd on Monument Circle in downtown Indianapolis following the Monumental Mile race.

“We are proud to sponsor the CNO Financial Indianapolis Monumental Marathon and its additional races - events that firmly complement our commitment to health, wellness and the central Indiana community,” said Ed Bonach, CEO of CNO Financial Group. “The organization’s mission of educating Indiana families on the benefits of exercise, proper diet and healthy living aligns with CNO’s commitment to our customers and our employees. We’re excited to be a part of this premier marathon that delivers a world-class race experience for all ages and showcases the very best of Indianapolis to Hoosiers and visitors alike.” 

This new relationship between the Indianapolis Monumental Marathon and CNO Financial Group presents immense opportunities for runners, walkers and community supporters. The two organizations have a shared commitment to health and fitness and a promise to produce a world-class event in a world-class city.

“The significant support from one of the 10 largest public companies in the state of Indiana marks the CNO Financial Indianapolis Monumental Marathon as an iconic piece of central Indiana’s event landscape,” said Blake Boldon, Executive Director, Indianapolis Monumental Marathon. “This support will propel us onto the national stage, allowing us to draw fitness enthusiasts from around the world to Indianapolis. Additionally, it will help us grow our capacity and commitment to the youth who we work earnestly to educate and empower on the benefits of exercise, proper diet and healthy living.”